Where does the Measurable Goal originate in a Project Charter?

The correct choice illustrates that the Measurable Goal originates from the Voice of the Customer (VOC). The VOC represents the preferences, needs, and expectations of customers regarding the products or services they receive. In the context of a Project Charter, it is crucial to align the project objectives with what the customer values, as this ensures that the project's desired outcomes are relevant and targeted towards customer satisfaction.

When defining Measurable Goals, utilizing insights from the VOC allows the project team to establish specific, quantifiable objectives that directly address the requirements of the customer. This connection is essential for ensuring that the project's success can be evaluated based on customer-centric metrics, thus enhancing customer satisfaction and loyalty.

The other options do not specifically focus on customer needs as the core driving force behind goal-setting in the Project Charter. For example, while stakeholder feedback is important, it may reflect a broader range of interests that do not prioritize customer requirements. Similarly, project plans and risk assessments provide structure and identify potential issues but do not inherently define objectives from a customer perspective.